The word “Purpose” as it relates to this business plan relates to the contribution that LiveWindowsTraining is expected and required to provide to the operator of the business.
As such LiveWindowsTraining must provide an income to the operator in excess of the income currently available by other means. Without this the business would not endure.
By optimizing the income produced by LiveWindowsTraining within the constraints of being an enjoyable pursuit the business will be assured long endurance and thus provide greater service to the mission as described in the mission statement.
To the extent this “Purpose” can be fulfilled the mission will be enhanced by assisting with many spin-off service providers. Potential spin-off service providers will be encouraged to pursue their own similar Internet businesses by witness substantial income to the operator of this business.